The content of your posts should be compelling and engaging. I cannot say it enough so I want to give you even more ideas and inspiration for your posts.
Answer Common Questions About Your Art
Do you hear the same questions again and again – when you’re at a gallery, on email, on Social Media – about your art. This could be your place to provide the answers. When someone asks the same question the next time, you can simply refer them to this post on your blog.
Make An Announcement
It could be an upcoming exhibit, an event, an achievement, even something that’s important to your career. A milestone. Put the announcement in the “Subject” and elaborate in the text area.
Host a Question and Answer Session
Interview a viewer of your art, interview a buyer or collector, interview a teacher or a mentor, interview an artist that inspires you, have someone interview you. Then post the results to your blog. A TIP: Use an app on your phone that will convert spoken word to text. Turn it on when you are interviewing someone. It will save you work when transcribing the interview later.
Review An Art Tool Or Supply
Believe it or not, spelling out why you like a particular art supply will give tremendous insight into your working process. As I’ve said again and again, this is actually quite fascinating to someone who has no idea how it’s done.
Review An Exhibition
The artists point of view is quite different from the critic or art historian. The inspiration or not, the technique and a unique understanding of what it’s like to put tool to medium, I find, is more down to earth and interesting. TIP: Speak in your voice about this – don’t worry about competing with ArtNews or using Art History terms. You are appealing to your audience who will look at a suddenly academic sounding post and probably say “What happened here?” Be yourself!
A Case Study
Are you doing research for a particular piece or project? Outline it here – you can break this up into progressive posts. Keep your audience engaged – waiting for the next step.
This is wide ranging. Do you have a possible problem in making your art that a new tool or technique would solve? Write about it. See who comments and you might get more ideas. Find a problem outside the scope of your art that you think your readers will respond to and give a possible solution. TIP: Avoid politics or religion unless that is the main content of your blog or your art is political.
Frequently Asked Questions
This one can be broken up into several posts. Similar to the Questions And Answer but more targeted and direct. From you to the reader.
Should Ask Questions
Are there questions you think viewers should be asking about your art? About your concept? Is there a dialogue that you hear when you’re at an exhibition of your work, or online? Is there something you are not hearing and wish you should? This is the place to address it.
This is somewhat self explanatory, however you can make this about you or about something your reader should take into account. Perhaps a checklist that you complete when your finishing a work of art. Perhaps something someone should consider when they are displaying your art.
Define Your Art
Define your concept of your art overall and/or a particular piece. What do you want to convey to your viewer. Remember that a work of art is a dialogue between an artist and a viewer. You can enhance that by writing about it here.
Profile a fellow artist, an arts professional, someone that inspires you or have someone write a profile about you – this falls under the guest blogging category.
Crowd Sourced Post
Bring together several people by sending out or asking a question and having them answer in 100 words or less. Compile and edit it and post it.
Curate and link to websites that inspire you or with information that you think would be of interest to your readers. Give the title of the link and a one sentence description. Then link those words to the website. For example: Miriam Schapiro – Wikipedia, the free encyclopedia TIP: Do this on Fridays to coincide with Twitter Recommendation Fridays and make sure you Tweet about it.
Find quotes that you think will inspire your readers and/or inspires you and post it.
I.E This world is but a canvas to our imagination Henry David Thoreau TIP: A good place to find quotes is: BrainyQuote: www.brainyquote.com/
Best Of The Web
Find websites that you think are outstanding and review them. TIP: Don’t forget to link to them.
Pick Of The Week
Pick one of your own works, post a perfect image of it and describe your inspiration for it or the concept of it. This also works for art that inspires you.
People To Follow
This is similar to a Link Round-Up but it’s especially important to link to other blogs and bloggers. Fellow bloggers will get something called a “ping” when you link to them. This is a notification and they will most likely link back to your blog.
A story about you related, or unrelated to your art, a reminiscence of an art class that you took or what happened in your studio today.
Choose a trending topic – in the art world especially or in your world. Survey your following – your readers, your email list and on social media. Compile the results and post it.
Do you predict something will happen in the art world, your world or the world at large? Write about it.
Profile someone who has purchased your art and is ecstatic about it. This will, perhaps, inspire a closer look at your art by other readers.
I hope that these inspirations will keep you blogging repeatedly. When you get writer’s block come back here and look for inspiration. Keep on blogging and tell us about your blog in the comments here so that we can follow it.